Cookies are files that can be downloaded to your device through web pages. They play an essential role in providing many services within the information society. Among other things, they allow a website to store and retrieve information about a user’s browsing habits or their device and, depending on the information obtained, can be used to recognize the user and improve the services offered.

Depending on the entity that manages the domain from which the cookies are sent and processes the data obtained, there are two types:

• First-party cookies: These are sent to the user’s device from a server or domain managed by the publisher itself and from which the service requested by the user is provided.
• Third-party cookies: These are sent to the user’s device from a server or domain not managed by the publisher, but by another entity that processes the data obtained through cookies.

If cookies are installed from a server or domain managed by the publisher but the information collected is managed by a third party, they will not be considered first-party cookies.

Cookies can also be classified by how long they remain stored in the browser:

• Session cookies: Designed to collect and store data while the user is accessing a website. They are typically used to store information needed for providing the service on a single occasion (e.g., a list of purchased products).
• Persistent cookies: Data remains stored on the device and can be accessed and processed during a period defined by the cookie controller, which may range from a few minutes to several years.

Finally, there is another classification based on the purpose of the data processing:

• Technical cookies: Allow the user to navigate a website, platform, or application and use different features or services, such as controlling traffic and data communication, identifying sessions, accessing restricted areas, remembering items in a cart, completing the purchase process, signing up for an event, using security elements while browsing, storing content for video or audio streaming, or sharing content through social networks.
• Customization cookies: Allow the user to access the service with predefined general features based on criteria such as language, browser type, or regional settings.
• Analytics cookies: Allow the controller to track and analyze the behavior of users of linked websites. The information collected is used to measure website activity and to create browsing profiles to improve services.
• Advertising cookies: Allow the management of advertising spaces in the most efficient way possible.
• Behavioral advertising cookies: Store information about users’ browsing behavior through continuous observation of their habits, which enables the creation of specific profiles for targeted advertising.
• External social media cookies: Allow visitors to interact with content from different social media platforms (e.g., Facebook, YouTube, Twitter, LinkedIn, etc.). These cookies are generated only for users of these networks. The use and collected data are governed by the privacy policy of the respective platform.

You can allow, block, or delete cookies installed on your device by configuring the options of your browser. Disabling cookies may cause some services to stop working.

The method for disabling cookies varies depending on the browser but is usually found in the “Tools” or “Options” menu. You can also consult the “Help” menu of your browser for instructions.

You can manage cookie settings in the following browsers:

• Microsoft Internet Explorer or Microsoft Edge
• Mozilla Firefox
• Chrome
• Safari
• Opera

You can also manage cookie storage through tools such as:

• Ghostery
• Your Online Choices

Below is a list of the cookies used on this website, along with their type and purpose:

_ga

• Duration: 2 years
• Description: Used to distinguish users. Generated by Google Analytics. Google stores the information collected by cookies on servers located in the United States, in compliance with European data protection legislation, and undertakes not to share it with third parties except where required by law or where necessary for system operation. Google does not associate your IP address with any other data it holds. For more information on Google Analytics cookies, please visit: Google Analytics Cookie Usage
• Type: Third-party
• Purpose: Analytics

www.madridandbeyond.com displays information about its Cookie Policy at the top or bottom of any page of the portal each time a session is started.

Based on this information, users can take the following actions:

• Accept cookies: This notice will not be displayed again during the current session.
• Modify/customize settings: The user can learn more about cookies, read the Cookie Policy of www.madridandbeyond.com, and modify their browser settings.